Where is tecate beer from

In February , for the first time ever, two Tecate-backed fighters went head-to-head, Canelo Alvarez and Gennady Golovkin. Former ring models Kayla Fitz and Dessie Mitcheson told TMZ they were fired as a result of a very sexy video that featured, among other things, Tecate. Tecate Original is a staple at many barbecues, but there are two more Tecate brands: Tecate Light, clocking in at just calories, 3.

Called the Dirty Ashtray , this beer cocktail recipe calls for a can of Tecate, tequila, a splash of lime juice, hot sauce, and a few shakes of black pepper. It also included a partnership with Kingsford charcoal, along with a sweepstakes for two winners and their friends to attend the Weber Grill Academy in Monterrey, Mexico.

Her challenge? To reach women with a brazenly manly brand. Some ways Garcia has touted the Tecate brand across genders and cultures include emphasizing its versatility at family meals and its low-calorie appeal. Tecate Light was the fastest-growing light beer in the U. They believe this brand is authentic Mexican and [it] is proving to be their beer brand of choice.

According to Tecate's website , the beer has been brewed in the city of Tecate, Mexico for more than 60 years. Although Schelmetty's lawsuit is the first to call out Tecate, it's far from the first to go after Big Beer for misguided origin stories.

Five years ago, Red Stripe was sued for failing to properly disclose that its Jamaican-style lager was brewed in Latrobe, Pennsylvania, which followed similar and mildly successful lawsuits against Anheuser-Busch for its not-totally-German Beck's beer, and its not-really-Japanese Kirin brews. Earlier this year, Mexico temporarily suspended beer production , deeming it a "non-essential" industry during that stage of its coronavirus-related shutdown, and Heineken was among the breweries who petitioned the government to reconsider their decision.

Less than a week later, the authorities changed their minds , and allowed production to resume. Because litigation is pending, we are unable to provide any further comment at this time," a Heineken USA spokesperson told us via email.

But the Tecate brewery in Tecate, Mexico is a very real thing—it employs more than 2, people—and it continues to make very real Tecate beer. Whether or not that's what Cervezas Mexicanas is currently importing is another question.